While transparency is prevailing as the 2021 top trend across other industries, beauty is still lagging. However, we’re starting to see promising change as a wider awareness around environmental and social issues…
Over the last year, we’ve witnessed the rise in pressure to use sustainability as a marketing tool. It reached new heights in 2020, accelerated by a sharp rise in eco-expectations that only…
“Brands upping their game to meet evolving ethical, environmental and clean label consumer demands” will become a focus, according to Innova’s annual Market Insights’ Top Ten Trends as it shares how transparency…
What to give the person who doesn’t want anything? No, seriously – no waste, no plastic, no chemicals, no unfair labour, no ‘unknowns’. This year, with Christmas slated to be unlike any…
What will a post-COVID world look like for brands and their communications? Our founder & CEO spoke on a panel hosted by Nelson Bostock to discuss the change required now to build…
The UK’s Competition and Markets Authority (CMA) will be vetting businesses that make claims about the sustainability or environmental impact of their products. As demand increased to £41 billion in 2019 for…
What is supply chain and impact transparency and what makes it valuable? Our CEO & founder Jessi Baker spoke at Ethical Consumer Week 2020 to explore the line between what’s progress and…
The beauty industry is primed for quite a makeover with the latest findings from the British Beauty Council out today. Provenance is proud to be a part of this powerful report for…
Oatly, the popular oat milk, raised $200m in July. However, lifelong fans are now boycotting Oatly, after hearing it had received funds from a “Trump-supporting, anti-sustainability private equity firm.” If you want…
Exposed this week in the New York Times for transparency ambitions that don’t match up with company reality, Everlane are becoming an example of what happens when you don’t follow a robust…
At Provenance, we work with brands who use their products to connect shoppers to digital transparency content. They do this by putting a QR code on their packaging that customers can scan….
With the win of the prestigious EU Horizon 2020 award, we’re supercharged to continue our work enabling brands to make their supply chain and impact transparent. From 178 applications, Provenance’s new innovation…
Spearheading innovation and going beyond your typical ‘sustainable’ collection, Cult Beauty is using Provenance technology to back up the claims made by beauty brands with factual information and verified data. This month…
At Provenance, we’re always striving to learn more. We’re constantly pushing to stay on the cutting edge of what’s happening across supply chains, in sustainability and around the technology innovations to support…
What can we do to eliminate waste from the production of goods? How can we build resilience into our product supply chains? And what sort of collaboration and data systems do we…
In last week’s ProvenanceLive, we were joined by Eleanor Spencer, a Palm Oil Technical Advisor at the intersection of business and biodiversity at the Zoological Society of London (ZSL). In recent years,…
Provenance is a platform that empowers brands to make the sourcing and impact behind their products transparent. We exist to enable citizens to access and trust in business sustainability efforts beyond today’s…
This week we held a special founder edition of our #ProvenanceLive series where we talked about building positive social impact into your business model. The current pandemic highlights the injustices around the…